OAK Magazine is a place to share the stories of women in business from regional and rural Australia.
Founded in Bendigo, the quarterly print publication was launched in September 2017 by Kimberley Furness – a former journalist, local business woman, and mum of four.
OAK is a deliberate shift away from movie stars and models, to celebrate real women that are creating tangible change in regional and rural communities.
Our stories position females to the front.
We hope our stories of women succeeding in male dominated industries such as mining and construction, inspire others to apply for leadership positions.
We hope our stories of women succeeding with a disability or leaning into their cultural heritage, help to breakdown stigma, stereotypes and barriers.
We feature stories and advice from women who are having a positive impact in their community at a local, rural or regional level. We cover a range of industries including health, fashion, fitness, beauty, hospitality, construction, mining, farming, creative arts, small business, wellbeing and finance.
OAK Magazine supports women in business by engaging the services of businesses owned and led by women within our community. When not possible, we ensure our providers are equally supportive of women in the workplace.
Women’s empowerment is important to OAK Magazine. We are determined to adopt a business model that enables us to help women in a real, tangible way.
Also, thank you to our advertisers whose support enables us to bring each edition to life.
Kimberley Furness, Founder + Editor
P.S. Why OAK? Well the significance of trees and paper isn’t lost on us but it’s more than that. In mythology, the oak tree is revered as a storehouse of great wisdom. It’s a symbol of strength, morale and knowledge. It grows slowly, but surely at its own rate. It really is everything we hope that the stories of OAK represent and what we expect of ourselves as a media platform. Oh, and yes my fourth child Oakley inspired our masthead but I don’t mention that to my other three children!
We're all in this together
Like many women-owned businesses, I started OAK Magazine from my home office which I generously share with my kids toys and husband's home gym. I often record podcast interviews from the kitchen table, the walk in robe or in my car parked down at the local school oval for better phone reception.